NEPQ®: The New Model of Selling

Get prospects to
persuade themselves.

The moment a prospect feels sold, they shut down. NEPQ® teaches the questions that lower sales resistance, prevent objections, and close more deals.

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#1 B2C sales training company worldwide

Salespeople trained: 459,000+
Industries: 158
Fastest-growing in the US (Inc. 5000): #1
In B2B sales training: Top 5

As seen in

Two ways to train

For sales leaders

I'm training a sales team

Onsite, virtual and 1:1 with Jeremy for teams that need lift this quarter.67%→74%Close rate six weeks in. Home services team.See team training For individuals

I'm leveling up myself

Built for reps who want the top 1%, not the middle of the leaderboard.10%→60%Close rate, Jeff Peterson.See individual training

Sales teams trained at

The old model is costing you deals every day.

Traditional selling triggers sales resistance in the first 7 to 12 seconds. The prospect's brain goes into fight-or-flight, and the rest of the call is an uphill battle. NEPQ® works with how the human brain actually makes decisions, so prospects lower their guard and persuade themselves.

The old model of selling

Pitch. Push. Pressure. Chase.

Reps lead with features and benefits, and the prospect's guard goes up instantly
Pressure-based closes create objections instead of preventing them
"Just checking in" emails chasing deals that were already lost in the first 7 seconds

The new model: NEPQ®

Prospects persuade themselves.

Skilled questions, asked in the right sequence, with the right tonality
Reps stay neutral, calm and detached, so prospects get curious and open up
Objections are prevented in the conversation, not battled at the end

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Two minutes

How much sales resistance are you creating?

Nine questions. No email required. Your score and the one change to make on your next call.

Take the diagnostic

Sales resistance68Feature Sprayer

Sample result

Three ways to learn NEPQ

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Jeremy Miner addressing a large seated audience at long tables

Our vision is to change the way sales is done worldwide. Not by pushing harder, but by selling in a way that feels natural, ethical, and effective.

Explore the method

The tools behind the method

The NEPQ Black Book of Questions gives you 273 science-based questions to lower sales resistance, prevent objections, and close deals without outdated, pushy tactics.

More resources

The NEPQ Black Book of Questions gives you 273 science-based questions to lower sales resistance, prevent objections, and close deals without outdated, pushy tactics.

More resources

Connection questions

Situation questions

3Problem awareness

Mobile-enabled NEPQ training with role-play, quizzing, tonality feedback, and certification. Every lesson on demand, with subtitles and voiceover.

Mobile-enabled online training
Roleplaying and quizzing
Tonality feedback
Sales management tools
Training certification
Subtitles and voiceover in multiple languages

Explore NEPQ Fundamentals

Level 01

Fundamentals

Level 02

Pro

Level 03

Inner Circle

Three levels, one method. Start where you are and move up when the questions become second nature.

Explore training options

Call reviewSample

7Q records your calls, scores each conversation against the NEPQ® framework, and shows every seller which questions to work on next.

See 7Q

Performance

The old model depends on one or two naturals. NEPQ gives your whole team one repeatable structure, and 7Q.ai records and grades every call so you can see the lift.

See what we can do